The way an organization communicates can be the key to its success or failure. Communication Strategy and Design (formerly Communication Management and Design) is designed for students who want to be part of the solution and lead the creative and strategic communication functions that create change. This degree provides students with the fundamental principles and skills used create social impact, develop the vision, invent strategy, and design of communication solutions for all organizations.
Courses teach you how to guide businesses, non-profit organizations, and government agencies in communicating with their employees and society. Students learn to use their creativity purposefully and connect it strategy to design effective communication solutions and campaigns. Our graduates are able to utilize best practices that form the vision and strategies to maintain and protect organizational reputation while promoting socially responsible business practices.
Course offerings include Introduction to Strategic Management, Presentation & Graphic Design, Leading Effective Teams, Instructional Design, Public Relations, Live Events & Society, Web Design, and more!
Areas of Focus
As a Communication Strategy and Design student, you’ll have the opportunity to gain expertise in an area that is aligned with your career aspirations and passions. Our areas of focus are designed in conjunction with your academic advisor to meet your education goals. Below are some areas of focus that you can pursue.
• Instructional Design and Technology
• Communications for Social Impact
• Event Management
• Corporate Communications
• Interface and Experience Design
• Communication Consulting