On September 29, Erickson presented with research partner Helen Rothberg, Professor of Strategy, Marist College at the Corning Intel Forum. The event was an internal Corning conference on competitive intelligence/market intelligence. The closing keynote for the event was entitled From Knowledge to Intelligence, focusing on driving business outcomes with competitive and marketing intelligence.
Scott Erickson, Marketing, School of Business, keynotes at Corning event
By Scott Erickson, October 17, 2022