- Mark Eyerly, Vice President of Marketing and Communications
- Melissa Marchese, Executive Director, Marketing Strategy
- Sloan MacRae, Senior Director of Communications
- Allison Usavage, Senior Director of Design and Multimedia
- Mary Nann, Executive Assistant
Senior Staff
The Communications Team
In this 24/7 news and social media environment, our College Communications team is always on. We deliver the college’s official voice and visibility for leadership messages, major initiatives or announcements, and crisis and emergency communication, as well as managing IC News, ICView magazine, social media strategy, and media relations.
- Sloan MacRae, Senior Director of Communications
- Patrick Bohn, Assistant Director, IC News Strategy and Operations
- Hope Dodge, Senior Editor
- David Maley, Director, Public Relations
- Alexis Liberatore-Herrick, Social Media Manager
The Design and Multimedia Team
This team works hand-in-hand with our marketing strategy team, creating communications campaigns that serve the college’s highest goals and capture the essential nature of what makes IC special. They conceive, plan, and produce creative concepts, components, standards, and campaigns in support of enrollment, advancement, and strategic initiatives. They also develop tools that colleagues across campus can use to create their own high-quality work.
- Allison Usavage, Senior Director of Design and Multimedia
- Adam Baker, Director of Multimedia
- Shelly Jackman, Art Director
- Giovanni Santacroce, Senior Multimedia Producer
- Kevin Swann, Digital Content Producer
The Marketing Team
This team strives to create an audience-centered approach to marketing communications that serves the college’s short-term and long-term enrollment and advancement goals. This work is driven whenever possible by research, testing, measurement, and cycles of data-based iteration.
- Melissa Marchese, Executive Director, Marketing Strategy
- James Armstrong, Senior Project Manager
- Sandra Ely, Director, Digital and Web Strategy
- Lori Kramerson, Project Manager
- Kim Nagy, Senior Writer
- Jennifer King MacKenzie, Director, Marketing Strategy
- Kelly Stern, Director, Enrollment Marketing