Blue + Gold = Green

By Sloan MacRae, with reporting by Kimberly Nagy, April 2, 2025
IC’s 2024–25 sustainability goals build upon previous achievements and deliver a bold challenge to galvanize students, faculty, and staff while positioning the college among leaders in the region and across the national higher education landscape.

Most of us probably recognize the iconic photo of Earth taken by Apollo 8 astronaut Bill Anders in 1968, the image that helped rally global environmental movements in the late 1960s and inspired Earth Day. At IC’s 2024 Convocation, Michael Smith, professor of history and the environment, shared the photo with the incoming class of 2028, reminding them that “a good planet is hard to find.” Smith followed that up with a photo of the campus’s celebrated vista of Cayuga Lake: “The view you see now is as much your home as the previous image. Ithaca College and the Cayuga Lake Watershed are where much of your life will unfold over the next few years … I encourage you to consider how to go beyond being a passive passenger of this planet.”

Those two images shared by Smith encompass IC’s challenge to the class of 2028—the same challenge posed to the entire community of students, faculty, staff, and alumni—to be active stewards, leaders, problem-solvers, and collaborators contributing on local, national, and even global levels.

Smith noted that these challenges shouldn’t be news for the class of ’28, or anyone coming of age between 1980 and the present who may ultimately be known as the climate generation. There is a stark new normal, said Smith, “whether it be the plumes of smoke that blanketed the state last summer and which continue to affect air quality, the record heat, the once-in-500-years flood events that happen continually.”

The planet Earth in space, taken from the moon's surface.

"Earthrise," taken by Apollo 8 astronaut William Anders. Image courtesy of NASA.

Smith set the stage for Scott Doyle ’98, parent ’28, IC’s director of energy management and sustainability, who shared updates about the college’s sustainability efforts for the academic year and introduced the newly launched “Blue + Gold = Green” campaign, a sustainability roadmap for the 2024–25 academic year and beyond.

IC’s biggest sustainability goal, announced in 2009 and towards which IC has doggedly checked off impressive milestones ever since, is to achieve climate neutrality by 2050. “While we’ve made great strides in decarbonizing campus, great challenges persist,” said Doyle. “Buoyed by previous accomplishments, IC has a great foundation to elevate toward this goal. We also have our eyes wide open to the work that will be required over the next 25 years.”

"I encourage you to consider how to go beyond being a passive passenger of this planet."

Michael Smith, professor of history and the environment

Momentum

The "Blue + Gold = Green" logo.

The “Blue + Gold = Green” campaign is by no means starting from zero. It builds on laudable achievements:

  • We have reduced IC’s greenhouse gas emissions by 48% since 2007.
  • IC powers itself using 100% renewable energy, including about 11% from the college’s own solar farm, located in Geneva, New York, since 2018.
  • We recycle or compost more than 200 tons—about 22% of our waste—annually.
  • Our campus features four Leadership in Education and Environmental Design (LEED)-certified buildings. Two of them, Classroom Link and the Athletics and Events Center, earned LEED gold ratings for adopting best practices in sustainability and excelling in design and operation. The other two earned LEED platinum, the highest level of certification—the Peggy Ryan Williams Center, for using ground-source geothermal energy to heat and cool the building, providing more than 50% of its energy; and the Dorothy D. and Roy H. Park Center for Business and Sustainable Enterprise (also known as the business school), designed to convert daylight and prevailing winds to energy for lighting, heating, cooling, and ventilation and also has extra insulation, high-performance glazing, and premium efficiency motors and boilers.
  • Nearly 80% of IC’s academic departments, across all five schools, offer sustainability-focused courses.

For these accomplishments in sustainability initiatives, the college has already attained a glowing reputation, most recently noted on a national level by a gold rating from the Association for the Advancement of Sustainability in Higher Education (AASHE)’s Sustainability Tracking, Assessment & Rating System (STARS) Report and by Princeton Review’s 2025 rankings that name IC among the top 50 green colleges of the nearly 600 reviewed.

Doyle and campus partners will continue this effort, integrating sustainability across every division and school on campus, from facilities to academic departments, and working with in-house experts to tackle projects with creative, cost-effective, and opportunistic problem-solving.

A generous gift from Eric and Karen Smith Simon, both class of 1995 alumni, provided momentum for the college's sustainability operations. 

"I think Ithaca College has a long tradition of leadership, especially in doing the right thing ... sustainability is one place where we should be number one."

Eric Simon '95

Round, Round, Get Around

An EV charging station.

An EV charging station on Ithaca College's campus, available to the public. 

In 2024, IC identified transportation as a key area to focus campus- and community-wide efforts.

For one, it’s hard to maintain the use of an electric vehicle (EV) when there’s nowhere to charge it. Prospective buyers of EVs cite lack of reliable and available public charging as the most significant barrier to owning electric vehicles. According to PlugShare, the Ithaca area has some 150 public charging stations, and some are more convenient and reliable than others.

As of this spring, thanks to support from the New York State Electric and Gas’s Make-Ready program, New York State Energy Research and Development Authority’s Charge Ready 2.0 program, and other federal incentives, IC’s campus will now provide 36 public-use EV charging stations. This new complement, including 30 level-2 units and two, dual-port direct-current fast chargers, increases the town of Ithaca’s quantity of public charging stations significantly and further allows IC to more comfortably add EVs to the college’s fleet. Whether community members are attending concerts, performances, sporting events, or just looking for a place to charge and explore a bit of South Hill, they are welcome to rely on IC to make their excursions convenient and more eco-friendly.

Starting last fall, IC partnered with the Tompkins Consolidated Area Transit (TCAT) system to subsidize unlimited access to public transportation for all students, faculty, and staff. The hope is that the arrangement will reduce the college’s carbon emissions and alleviate traffic congestion around campus while encouraging students to take advantage of Ithaca’s businesses, restaurants, performances, and cultural attractions.

IC worked with community partner the Center for Community Transportation to facilitate greater access to Ithaca BikeShare on South Hill last year, making more pedal-assist electric bikes available to students, faculty, and staff for trips across campus and to and from the city. This improved access helps “flatten the hills” and reduces the need for short car trips, cutting down carbon emissions while encouraging a healthier, more sustainable transportation choice.

Student-Led Awareness

A solar powered car branded with the "Eco Reps" logo.

The Eco-Reps student organization and the group's solar powered car serve as sustainability ambassadors across campus. (Photo by Allison Usavage '11)

Since 2007, IC’s Eco-Reps organization has proven a major player in promoting sustainability and environmental awareness on campus and in the region. The program empowers student leaders to encourage sustainable practices in residence halls and across the college community.

Students in Eco-Reps serve as sustainability ambassadors across campus. They promote sustainability, fostering a culture of eco-consciousness among students who may not have considered the environmental impact of their daily habits. Efforts by the Eco-Reps group usually focus on four primary targets: waste reduction, energy conservation, water efficiency, and sustainable food practices.

One of the most visible functions of the Eco-Reps organization is organizing sustainability awareness campaigns. These range from campus apartment initiatives such as compost collections to more specific actions, like encouraging the use of reusable containers or clarifying what items can be recycled. They also work with community partners to promote composting and recycling.

In return, Eco-Reps members gain valuable leadership experience. By organizing campaigns and engaging with their peers, they develop communication, project management, and community engagement skills as well as practical experience that can help them forge career paths in environmental science, conservation, and advocacy.

Ongoing projects include Take It or Leave It (TIOLI), a free campus reuse resource, somewhat like a thrift store, that encourages the IC community to pick up or drop off clothing, books, dishware, art supplies, and office supplies. Additionally, every Friday during the academic year, Eco-Reps members package extra food from the dining hall and work with volunteers at the Friendship Donations Network to distribute the food in the Ithaca community. 

Eco-Reps students also work closely with community centers, such as IC’s food pantry, Tompkins County Recycling and Materials Management, and community events, to provide easier access to sustainable practices.

Last July, several students and recent graduates teamed up with other volunteers and the locally operated and veteran-owned Dish Truck to reduce waste at the annual Finger Lakes Grassroots Festival of Music and Dance. For more than 30 years, this midsummer festival has drawn musicians, artists, food vendors, and thousands of tourists to Trumansburg for four days. The Dish Truck provides clean, nondisposable dishes, cups, and silverware for attendees to use instead of disposable dishware—reducing garbage, water use, and greenhouse gases. Dish Truck washes dishes for use another day and hauls the dishes and compost away.

In all, the IC team washed some 11,000 items after the 2024 festival —including plates, cups, silverware, and bowls—that otherwise would have been routed to landfills.

Alicia Menduni ’25 reported on this fun and impactful experience: “Being involved with such a successful waste diversion effort was tedious work at times but also very rewarding and fun! This effort of keeping over 10,000 items out of the landfill over the course of four days shows how possible it is to implement waste diversion efforts for smaller events.”

Ithaca College Natural Lands: A (Not-So) Hidden Gem

A creek with waterfalls runs through a forest.

Van Buskirk Creek runs through the IC Natural Lands. (Photo by Adam Baker) 

Spanning more than 560 acres that include forests, wetlands, and hiking trails, the Ithaca College Natural Lands (ICNL) provides a living classroom for students and faculty, and a peaceful sanctuary for the Ithaca community’s outdoor enthusiasts. These natural acres represent more than half of IC’s total property.

The ICNL makes the college a leading player in the region’s land conservation, working alongside the New York State Parks system, U.S. Forest Service, Finger Lakes Land Trust, and Cornell University. ICNL spaces include 365 acres directly surrounding the campus, 67 acres adjacent to Buttermilk Falks State Park, and two areas under conservation easements in nearby Newfield that protect 85 acres in perpetuity. Open to the community, these spaces provide a tranquil escape and a valuable resource for learning, all while supporting IC's commitment to sustaining the natural world for future generations.

For students, these lands provide an immersive way to learn about ecological processes and conservation practices. Whether conducting field studies, engaging in ecological restoration projects, or observing wildlife, students experience a living lab. The forest and wetland ecosystems support diverse communities of flora and fauna that include trees more than 200 years old and some tree species that are recognized as rare in New York State. In total, the carbon sequestered in the ICNL offsets the equivalent of approximately 18 billion smartphones.

“While we’ve made great strides in decarbonizing campus, great challenges persist. Buoyed by previous accomplishments, IC has a great foundation to elevate toward this goal. We also have our eyes wide open to the work that will be required over the next 25 years.”

Scott Doyle ’98, parent ’28, director of energy management and sustainability, on the college's goal to reach climate neutrality by 2050

IC students, faculty, staff, and alumni are working for the good of the environment and are committed to seeing results. “Sustainability is a not a buzzword,” cautioned provost and senior vice president for academic affairs Melanie Stein at last fall’s Convocation. “It is a call to action.” Action means doing the work and creating tangible outcomes. “The choices we make today will ripple for generations to come.”

IC is already responsible for more ripples than we can quantify. Here’s to many more.

Make the natural choice at Ithaca College.

Learn more about Ithaca College's sustainability efforts and recognition, and explore the IC Natural Lands

Power a sustainable future.

To learn how your support can help IC achieve its sustainability goals, please contact April Mazza, Associate Vice President, Advancement.