When the owners of Purity Ice Cream — Heather Lane, MBA ’10, and her husband, Bruce — heard that the City of Ithaca was facing a huge budget shortfall due to the coronavirus pandemic, and that summer programming and opportunities for children were going to be lost as a result, they didn’t waste any time.
“Bruce said to me, ‘We have to do something for the kids. I don’t know what it is, but I’m going to call the mayor,’” Heather said.
“When we got in touch with him, we said ‘Purity wants to help our city’s kids have a good summer. What can we do?’” she continued. “He told us they wanted to open the Alex Haley Pool at the Greater Ithaca Activities Center. We asked him how much they needed to make that happen.”
Now, thanks to $80,000 from Purity — and an additional $10,000 from the Legacy Foundation of Tompkins County — the pool is open. The money will be used to pay the lifeguards.