Rock has joined Ithaca College after a nationwide search. Most recently Rock served as the Vice President for Enrollment Management at Arcadia University.
Rock has a breadth and depth of experience specializing in enrollment management and student success, working within teams at four universities in addition to Arcadia: The University of Utah, University of Southern California, William Paterson State University, and Humboldt State University.
At Arcadia, located in Glenside, Pennsylvania, his accomplishments have included increasing deposits by 24% and retention by 3%, and working with campus partners and university donors to establish a welcome center to provide a warm and engaging space for prospective students and their families.
At Ithaca College, he is responsible for leading the teams in Undergraduate and Graduate Admission, Student Financial Services, Constituent Engagement Strategy, the Center for Career Exploration and Development, and the Center for Student Success and Retention.
Rock brings his 25 years of expertise and influence in the national enrollment sphere to his work at Ithaca College. He understands the landscape from coast to coast, and we can leverage his knowledge to attract prospective students from across the country to South Hill.
Learn more about Enrollment Management and Student Success at IC here.